Client: Joli Vyann
‘Pull the audience into an imaginative and captivating experience through dance website design.’
Joli Vyann, created by Olivia Quayle and Jan Patzke in 2012. It is an innovative fusion of circus, dance and theatre. Blurring the boundaries of where each begins and ends. Topright were asked to develop a dance website design for Joli Vyann that would showcase their new fusion style. It would ‘pull the audience into an imaginative and captivating experience,’ just as their performances do.
Aesthetics are crucial when designing a website. But functionality plays an even bigger part of the design process. Therefore understanding how a website is going to work in terms of it’s user experience, navigation and responsiveness is key to a good website.
A selection of large imagery was chosen and placed throughout the website. These are striking and engage the user immediately, helping to promote their work.
The menu is simple and allows the user to navigate through the site easily. There are additional quick-links on the homepage to each of their shows to maximise user experience. User functionality allows for social sharing on the footer of each page as well as listing their contact details.
We integrated blue tones across the dance website design at various different points. This helps to bring the site together and build consistency. The top left hand corners of boxes across the site have a unique ‘cut off’’ styling.
”Aesthetics are crucial when designing a website but functionality plays an even bigger part of the design process.