“We need members …even though the building’s not ready!”

The brochure that launched a thousand club members! The marketing brochure for this London private members club was designed and produced whilst their building was still emerging from the site of the former hospital it replaced. topright created this 24 page brochure that used colour, form and simple blocks of text to convey and describe the emotion of the proposed interior spaces. The club exceeded their opening sales target with their initial targeted mail-out.


The Hospital Club


Brochure design
Design for print

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