Whilst taking photographs of Ockham’s Razor the other day, Nik set up a temporary studio and took portraits of the Turtle Key staff who were all in attendance that day. The resulting images really are a tribute to the new identity topright designed for them. Utilising the colours that each staff member choose for their own individual company stationery – chosen from the extensive colour swatch that topright supplied them. This colour choice enabled each member of staff to be intrinsically included in the brand and to inject their own personality. Most importantly made the staff some of the defining factors of the brand, after all, the brand personality of Turtle Key is exactly that – personality. Turtle Key are now taking ownership of their new identity, and it is great to see.
We think that these work rather well as a set of photographic portraits. If you go to Turtle Key Arts new responsive website (designed by us and recently launched) you will see these portraits on the ‘contacts‘ page.
