DESIGN DELIVERABLES

Website design | Responsive design | Secure Members login | CMS (Content Management System) | Photo re-touching

Client: Dairy UK

‘Here’s our text – but the site must be up in 3 weeks!’

It’s always challenging – but at the same time rewarding – when a client gives you a super-tight deadline for a web design.

Read more

Dairy UK are a processor-led organisation who representing farmer-owned co-ops and private dairy companies. Their members collect and process about 85% of the milk produced in the UK providing employment and contributing to the UK economy. They exist to promote the consumption of British dairy products at home and on the international market and they work with MPs and with the government to promote a better understanding of the dairy sector.

Dairy UK are an organisation topright knows well and with less than three weeks from receipt of their text content we built, tested and replaced their existing website. The industry website design is simple in appearance, focuses on the areas of their business that are most important to their users and features a full CMS system so that Dairy UK can edit, add and administer themselves using a simple to understand interface.

The simple appearance and balanced use of creative photography, much of which was sourced by topright, make the site a joy to browse – pretty unusual for an industry website. The industry website design is fully responsive and works well on all device formats. It features great photography, video content, Twitter and news feeds. There’s also a dedicated members’ area where registered users can access a whole host of trade & business information and publications.

VISIT THE WEBSITE
Industry website design - mobile view

Responsive design

The site shuffles and re-structures content dependent on the device being used to view it. Whether viewed on desktop, tablet or mobile and in either landscape or portrait, the viewer is given the most appropriate view.

Members area

The site has a secure members area that contains a plethora of trade and business information separated into subject specific areas that are easily navigated.

Visual menu

The homepage of the site is split into a pictorial menu. This improves user engagement and helps with navigation by referencing the display images at the head of each page.

CMS (Content management system)

Dairy UK can edit, add and administer themselves using a simple to understand interface.

Website support

topright support DairyUK with their various websites ensuring that things are on track and any problem or issues are overcome with friendly advice or a helping hand.

Feeds

The site features both Twitter and news feeds.

Image sourcing

A great deal of the imagery on the website was sourced by topright and makes browsing the site a joy.

Intuitive navigation

Each of the website’s pages has a condensed version of the home page visual menu at its foot. This highlights the menu and improves ease of navigation greatly.
Industry website design - laptop view

We’ve worked with topright for many years, and they have always provided us with first class design solutions for the wide ranging and varied projects we have.

Sophie ClarkeCommunications Manager, Dairy UK
Industry website design - mobile screens
Industry website design - desktop view

topright are always ready to turn around new ideas and creative concepts quickly, and are reliable and flexible in helping us meet our deadlines on time. More than that, the team are always friendly and helpful and are a pleasure to work with.

Sophie ClarkeCommunications Manager, Dairy UK