Identity designBrand Identity / Design for Print / The Arts and Education
topright were invited to work on a new identity design for TES Global Ltd. They wanted to launch a new business using their already established ‘industry standard’ education newspaper – ‘The TES’. The new company would use this association and infrastructure to springboard a school leadership recruitment business. The identity design culminated in creating a identity manual and logo guidelines. topright also helped to support the emerging company structure in the interim by servicing the design offering that the newly formed company would offer. The identity design had to refer to the newspaper in it’s appearance but also ‘hold it’s own’ as an independent identity.